University of Saskatchewan --- Organic Information Website --- reports

The purpose of the marketing study is to examine the current supply chains for four organic commodities produced in Saskatchewan: wheat, flax, lentils, and oats. Its objective is to examine issues, problems and challenges in organic grain marketing and to provide information to the organic grain industry that can improve the organic marketing system for the benefit of all participants.

Introduction to the Marketing Study
Organic Producers Perceptions of Their Marketers
Organic Producer Perceptions of Organic Regulation in Canada
Organic Producer's Perceptions of Market Information Availablity
Organic Producer Perceptions of the Role of CBs
Analysis of Organic Wheat Buyers in Saskatchewan: A Vertical Coordination Approach
Contracting in Organic Grains
Priorities and Problems in the Organic Supply Chain
Organic Regulation in Canada: Opinions and Knowledge of Producers, Marketers and Processors
Information in the Organic Grain Market
The Performance and Role of Certification Bodies
Costs in the Organic Grain Supply Chain
Organic Grains and the Canadian Wheat Board
How Retailers Procure Organic Products - Opportunities for Saskatchewan
Organic Wheat Supply Chain Profile
Organic Oats Supply Chian Profile
Organic Flax Supply Chain Profile
Organic Lentils Supply Chain Profile
Marketing Study Summary
SWOT Analysis, Conclusions and Recommendations

Note: The entire marketing study can be purchased in hard copy on a cost recovery basis for $40 plus shipping. To order, please call 966-4027 or email asw126@duke.usask.ca.

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